Logo Design

George C. Grape Community Hospital | Hamburg, IA

Idea Bank created a coordinated corporate identity package for Grape Community Hospital and its sister organizations. Logo graphics feature an artistically-blended image of a family, with a medical cross symbolizing a sense of community and positive perceptions of the hospital. A rich color scheme is professional-yet-welcoming response, and ties nicely with the “grape” in the hospital name. A comprehensive marketing plan includes carefully planned use of brochures, stationery, and various media advertisements to further instill the hospital’s identity.