Marketing

Marketing

Does your website generate leads?

Does your website generate leads?

How to create a lead-generation hero

Wouldn't it be great if you could sell to 100% of the people who visit your website? Obviously, that's a lofty goal but do you know how many visitors you are converting into customers? Sure, it's important to drive people to your website but once they're there, do ...

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Direct Mail: Tried and True

Direct Mail: Tried and True

Creating leads & converting sales through standard marketing

Even though the U.S. Post Office has struggled lately, direct mailings via ’snail mail’ can still be an effective way to promote your business. With the rise of online marketing, social media and email blasts, the general belief was that the Internet would kill di...

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Billboard Advertising Tips

Billboard Advertising Tips

Billboards can yield big results with the right message and focus.

People love seeing their name in print, especially when it's 20 feet tall! Billboards are the big-boys of advertising. There are over 400,000 billboards in the United States that generate over $6 billion dollars in advertising revenue annually. But billboards aren...

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