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Web

Does your website generate leads?

How to create a lead-generation hero

Wouldn't it be great if you could sell to 100% of the people who visit your website? Obviously, that's a lofty goal but do you know how many visitors you are converting into customers? Sure, it's important to drive people to your website but once they're there, do ...

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CMS Tip: Organizing Content

Tips for Organizing Your Site’s Content

Your site may have a lot of great information, but are people able to easily find it? This CMS Tip will give you some ideas on how to organize the structure of your site, the structure of your content, and increase browseability of your site.  Below I will outline...

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Double-space vs. Single-space

The rules for typing in the modern, post-typewriter era

Back when there were typewriters (ah, I remember them well) there were monospace fonts. This meant that all letters took up the same space. So the "i" was the same width as an "m" and the page was full of irregular white space. Rules had to be established to make i...

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