IdeaThon 2021 Recipient: Multicultural Coalition

IdeaBank Marketing has chosen the Multicultural Coalition of Grand Island to receive 24 hours of free marketing services in its first ever IdeaThon....

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    IdeaThon 2021 Recipient: Multicultural Coalition

    IdeaBank Marketing has chosen the Multicultural Coalition of Grand Island to receive 24 hours of free marketing services in its first ever IdeaThon....

    READ MORE »

    Staff Spotlight: 3D modeling is a homecoming for Hudson

    Thomas Wolfe said you can’t go home again. But, if you’re Darin Hudson, you can bring home to you — at least, a smaller version of it. Through the marvel of 3D printing, Darin has re-created his boyhood home in 0.0235 scale. “Houses aren’t forever,” Darin noted. ...

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    A brand for a different kind of health care

    Katie Peters had been thinking for more than a year about a better way to deliver health care. The kind of clinic she had in mind would be new to many in central Nebraska. Summing it up in a few words would be a challenge. “She had a name in her head,” said Sherma...

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    Finding good ways to break bad news

    From Jack Sheard, IdeaBank Marketing Strategist Every superintendent has received the phone call from a school principal: “Boss, we have a problem.” It doesn’t matter if it’s a threat or a mistake or a false alarm: The stress and pressure are on. Time to start pu...

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    3 Reasons to Spend More on Marketing in 2021

    As Knute Rockne said, “When the going gets tough, the tough get going.” They also get marketing. You might think, during times like these, you should cut back on your marketing budget. You may have already done that this year. In fact, you should be doing just the...

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