How Becoming a Father Made Me a Better Marketer

Five parallels between effective parenting and marketing.

In-between fishing remotes from the toilet and explaining the cat is not a toy, Anthony May shares the parallels he's discovered between parenting and marketing....

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Announcing GearsCMS Version 2!

Easier, Better, Faster, Stronger IdeaBank is proud to announce the release of our second generation of GearsCMS. Built on MODX's new 2.3 Content Management Framework, the new GearsCMS Content Management System brings improved performance, focused design, and a wea...

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Tempted to Template?

What you are paying for with a templated site.

IdeaBank has been developing websites for nearly 20 years. In that time we have seen a sea change of how websites are built and handled. Also in that time, we have maintained a policy to not use prebuilt website templates....

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    Anatomy of a Website

    Understanding the parts that make a website work

    I'm sure you're familiar with navigating through the web to find what you need, but if you’re like most people you probably haven’t given a thought to websites beyond that. The truth is, there’s a lot more to a website than the pages you interact with. You might b...

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    Fight Brand Boredom!

    Why you shouldn't give your brand an extreme makeover (and what you should do instead)

    Many times, I get comments like, “We need a new look,” or “I see the same photos and lookalike layouts until I’m sick of them.” Being bored with your “look”......

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    How Becoming a Father Made Me a Better Marketer

    Five parallels between effective parenting and marketing.

    In-between fishing remotes from the toilet and explaining the cat is not a toy, Anthony May shares the parallels he's discovered between parenting and marketing....

    READ MORE »

    Mobility is Key

    Google® gives preference to mobile-friendly sites

    With mobile search growing at 10 times the rate of desktop, businesses that don’t have a mobile ready site stand to lose up to one-third of their traffic. If you want your site to appear high in search......

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    Reach Your Social Potential

    3 ways to more effectively reach your social media audience

    Social media marketing is a rapidly changing game. If you pay attention to the performance......

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