Even though the U.S. Post Office has struggled lately, direct mailings via ’snail mail’ can still be an effective way to promote your business. With the rise of online marketing, social media and email blasts, the general belief was that the Internet would kill di...
People love seeing their name in print, especially when it's 20 feet tall! Billboards are the big-boys of advertising. There are over 400,000 billboards in the United States that generate over $6 billion dollars in advertising revenue annually. But billboards aren...
Deciding which channel and what time of the day to place your TV ads can be quite a chess game. What is the best move? Do you pay hundreds of dollars for one, 30-second spot during a primetime show or do you pay a few bucks per spot and schedule it multiple times a...
