Nearly 250 million Americans are using cell phones - over 40 million of which are "smartphones" - to make calls, send and receive text messages, surf the web and visit their favorite social networking sites. But how should you go about approaching this massive aud...
The Project The client, Hornady Ammunition Manufacturing, hired us to create the 9th edition of their reloading manual. The Challenge The manual contains nearly a thousand pages. It has almost 250 sections. Each section contains, on average, three to four sub-se...
Come on everybody!I say now let's play a gameI betcha I can make a rhyme out of anybody's name… Yes, you too can play the name game when it comes to choosing a catchy domain for your organization. But it’s not all fun and games, because in the end, you want to be ...
